From Saint-Tropez to New York: Inside B_RD

Specialists — WindowsWear Weekly

From Saint-Tropez to New York: Inside B_RD

Published July 23, 2026

From Saint-Tropez beach clubs to New York department-store floors, B_RD turns brand stories into physical experiences that stop people in their tracks.

B_RD has published 37 projects in just 17 months — an accelerating body of work spanning windows, pop-ups, in-store activations and full retail environments. The agency’s client roster includes brands like: Casablanca, Hackett, Nike, Kurt Geiger, Lululemon, Off-White, Pandora and more, delivered across the UK, US and Europe.

37
Projects
6
Countries
20+
Global Brands
117K+
Community Views
Featured Work

Highlights from the portfolio on WindowsWear

Most ViewedG/FORE x Selfridges

G/FORE x Selfridges

G/FORE · London · Mar 2026

The studio’s most-viewed project — a striking Selfridges takeover translating golf-lifestyle brand G/FORE into a full retail moment.

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Most ClickedNike TN — Elevation of the Future

Nike TN — Elevation of the Future

Nike · Manchester · Feb 2026

A future-facing store elevation for the Air Max TN — the portfolio’s most-clicked project, and a showcase of B_RD’s retail-environment craft.

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Lululemon — Your Best Yet

Lululemon — “Your Best Yet”

Lululemon · Copenhagen · Jan 2026

A campaign launch bringing Lululemon’s “Your Best Yet” to Copenhagen with an immersive, movement-led activation.

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Bridgerton x Pandora

Bridgerton x Pandora

Pandora · New York · Mar 2026

A pop-culture jewelry activation uniting Pandora with Netflix’s Bridgerton on the New York retail stage.

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Casablanca Beach Club Pop-Up

Casablanca Beach Club Pop-Up

Casablanca · Saint-Tropez · Jun 2026

Casablanca’s Tahiti Beach summer arrives in Saint-Tropez — a sun-soaked pop-up with props and set design produced and installed in-house.

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Casablanca x Bloomingdale's

Casablanca x Bloomingdale’s

Casablanca · New York · Mar 2026

Casablanca lands on the shop floor at Bloomingdale’s, translating the label’s signature world into a department-store setting.

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Nike — Window Display

Nike — Window Display

Nike · London · Apr 2026

A bold Nike window concept in the heart of London, blending sport energy with sharp visual-merchandising execution.

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Kurt Geiger — Window Display

Kurt Geiger — Window Display

Kurt Geiger · London · May 2026

Playful, maximalist windows for Kurt Geiger — part of a long-running collaboration that runs through the B_RD portfolio.

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ACNE Studios Holiday Pop-Up

ACNE Studios Holiday Pop-Up

ACNE Studios · Dubai · Dec 2025

A holiday pop-up with ACNE Studios at Harvey Nichols, Dubai — international reach delivered with quiet, considered craft.

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“We create unique retail experiences for global brands.”
B_RD

Explore B_RD’s full portfolio

See all 37 projects — and discover thousands more from studios and brands around the world — on WindowsWear.

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