The WindowsWear Museum at Berkeley College reveals the latest addition to its exhibit during a reception held at Berkeley College in Midtown Manhattan on September 29, 2017. The display is from Saks Fifth AvenueÂ’s 2016 holiday window campaign, Land of 1000 Delights. Beverages were sponsored by Aveniu Brands.
The WindowsWear Museum at Berkeley College continues its mission to preserve the historic and artistic roles of window displays in the fashion industry with its latest installation. Hosted at the Berkeley College campus at 12 East 41st Street in Midtown Manhattan, the exhibit features a display from Saks Fifth AvenueÂ’s 2016 holiday window campaign, Land of 1000 Delights. More than 150 professionals from New YorkÂ’s fashion industry celebrated the launch of the installation during a reception held at the Berkeley College campus in Midtown Manhattan on September 28, 2017.
In 2016, Saks Fifth Avenue transformed into a Land of 1000 Delights, an enchanting landscape of colorful candy and festive fashion that appeared in all 41 Saks stores in the U.S. and Canada. Jumbo swirl lollipops, whipped cotton candy and mounds of rock candy were just some of the delicious décor that trickled into each store’s visual displays, creating an irresistible destination for fantastical gifts. The window display currently housed in The WindowsWear Museum at Berkeley College was one of the candy-inspired displays from the Saks Fifth Avenue New York flagship store.
The addition from Saks Fifth Avenue accompanies the WindowsWear at Berkeley CollegeÂ’s first installation, a display from Coach that pays homage to the brandÂ’s New York heritage. The exhibit is open to the public from 8 a.m. to 9 p.m. daily on the first floor of the Berkeley College campus at 12 East 41st Street in Midtown Manhattan, and is the first stop on WindowsWear walking tours of notable fashion windows in Manhattan.
Pictured above, Representatives from WindowsWear, Saks Fifth Avenue, Berkeley College, and AvenÃu Brands Saks Fifth Avenue gather in front of a display from specialty retailer Saks Fifth AvenueÂ’s 2016 holiday window campaign, “Land of 1,000 Delights,” during a reception held at Berkeley College in Midtown Manhattan on September 29, 2017. Pictured from left to right are Ted Havelka, Campus Operating Officer, Berkeley College in Midtown Manhattan; Raul Tovar, Creative Director & Co-Founder, WindowsWear; Raylin Diaz, Visual Windows Director; Alex Simone, Window Stylist, Aurora Cardenas, Senior Manager, Corporate Visual; all three from Saks Fifth Avenue; Jon Harari,
CEO & Co-Founder; and Mike Niemtzow, President & Co-Founder, both from WindowsWear. Not pictured are Jeremy Gray, Northeast Area Sales Manager, AvenÃu Brands.
For more information about the WindowsWear Museum at Berkeley College, visit www.windowswear.com/museum.