Wes Anderson’s The French Dispatch Pop-Up by Arsenal New York

To celebrate director Wes Anderson’s new film The French Dispatch in NYC, the Village’s Casa Magazines will offer limited edition copies of the French Dispatch magazine. Today a newsboy Is handing out free copies of the magazine.

Then, over at Whalebone on Bleecker, Warby Parker will be popping up and transforming that space into the Le Sans Blague Cafe this weekend. Warby Parker will offer limited edition French Dispatchtotes at its Greene Street shop as well as the magazines. Flying Coffee will be on hand to serve up an exclusive single-origin French roast.

Meanwhile, visitors should enjoy the Wes Anderson-esque decoration!

Arsenal New York painted the whole store, inside and out, yellow + full interior set up and build. Custom printed and built canvas awning with a hand-created logo, exact match yellow paint color spec from film, two custom red painted MDF bars with rounded edge top panel and metal trim detail . Painted red to match the exact paint color from the film. Stretched the canvas photo booth backdrop and floor graphic, table, chair, high top table propping. Exterior lights were spray painted silver and installed with a wireless, remote accessible, lightbulb into. Including custom graphics on pinball machine and jukebox to compass the aesthetic of the Anderson film.

Arsenal New York is a comprehensive creative visual company specializing in multi dimensional strategic marketing programs. They enhance brands through experiential design, head-turning displays, and dynamic sales environments. Nationwide installation.