Harrods Home of Extraordinary Gifts
Christmas 2023 celebrates Harrods as the home of extraordinary gifts, across our one door of luxury.
This campaign celebrates the possibility of festive gifting across our iconic store, as well as the theatre and flourishes that elevate gifting within Harrods.
A Christmas concept that is built on celebrating gifting, brought to life in a variety of ways using the visual motif of gifts and jewellery boxes.
In order to enhance innovation, we are using a mixture of 3D, digital cubes and light installations across the window run.
Utilising the gift box and ribbon in various ways as props, sculptures and platforms.
Our brands’ products are framed and showcased using the lines and framework created by gift boxes.
The colours palette is kept simple, with pearlescent whites, rich creams, golds and champagnes.
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