On Tuesday, February 3, 2026, the WindowsWear Awards 2026 celebrated the most outstanding projects from the world’s top brands. More than 500 guests gathered in New York City to honor the year’s best work in visual merchandising, retail design, and brand experience — a one-of-a-kind night at the start of New York Fashion Week.

See the images of the attendees at the Black Carpet →

The 2026 Winners

Congratulations to this year’s winners

• Printemps·Best Interior
• Michael Kors x Galeries Lafayette·Best Pop-Up
• Pandora·Best AR/VR
• Tory Burch·Best Packaging
• H&M·Best Special Event
• Coach·Best Hospitality
• Prada·Best Email Marketing
• Sephora·Best Brand Strategy
• LEGO·Best Digital Experience
• Microsoft·Best Gamification
• Burberry x Bloomingdale’s·Best Heritage
• Valentino·Best Set Design
• Longchamp·Best Use of Color
• Chanel·Best Use of Light
• Dior·Sustainability
• Kleinfeld·Best Mannequin
• Coach·Best Prop
• Ralph Lauren·Best Holiday Window
• Louis Vuitton·Best Window Display
• Saks Fifth Avenue·Best Icon
• Rodeo Drive·Best Neighborhood Installation
• Christian Louboutin x Maison Margiela·Best Collaboration
• Macy’s·Best Interactive Experience
• Gap·Best Social Media Campaign
• Swarovski·Best Exhibits/Installations
• Loewe·Most Liked on Social Media
• Hermès·Simon Doonan Award

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