Ferragamo debuts #FerragamoSurfShop in the Hamptons

Just in time for the start of summer, the inaugural issue of the Grazia Gazette: The Hamptons Edition is hitting stands with cover star Madelyn Cline, who opens up about fame, finding love on set, and much more in her first high-fashion feature, wearing a series of looks exclusively from Ferragamo’s 2021 pre-fall collection. In celebration of the cover, and of Ferragamo’s new Tuscan Wildflowers capsule collection, the iconic Italian brand and GRAZIA USA are welcoming summer with an unforgettable event experience in the Hamptons this weekend.

Grazia Gazette x Salvatore Ferragamo

The first-ever Ferragamo x GRAZIA USA boutique opened today at Montauk’s famed The Surf Lodge, and will run through Memorial Day weekend. Visitors will embrace the spirit of travel by shopping the new Tuscan Wildflowers capsule collection – floral prints featured on summer garments and accessories in celebration of the imperturbable beauty of poppies, daisies, and sunflowers, typical emblems of the enchanting countryside around Florence, homeland of Ferragamo.

salvatore ferragamo hamptons
Grazia Gazette x Salvatore Ferragamo

The opening of the pop-up shop is part of a wider Salvatore Ferragamo brand experience by GRAZIA USA taking place in the Hamptons this weekend. Keep an eye out for live activations, exclusive events, and an intimate private dinner in partnership with Ferragamo hosted by GRAZIA USA Editor in Chief David Thielebeule to celebrate the launch of the Gazette with cover star Cline and other notable guests.

“Luxury consumers, particularly Gen Z, are shopping differently than they have before,” Micaela le Divelec Lemmi, Chief Executive Officer at Salvatore Ferragamo S.p.A. tells GRAZIA USA. “Understanding their lifestyle, we are following our customers to present fully immersive experiences that are relevant to them. Salvatore Ferragamo is pleased to partner with a heritage brand like Grazia in creating new brand experiences and this weekend in Montauk is just the beginning.”

Grazia Gazette x Salvatore Ferragamo

“I could not be more excited to bring a touch of Tuscany to Montauk this weekend, David Thielebeule, Editor in Chief and Chief Creative Officer of GRAZIA USA added. “Ferragamo is the perfect launch partner for our inaugural issue of GRAZIA Gazette: Hamptons— Grazia is at its heart an Italian brand that cherishes its heritage—a sentiment we share with Ferragamo. Their Tuscan Wildflowers collection is the perfect inspiration for our launch celebration at The Surf Lodge as it truly captures the spirit of summer.”

Grazia Gazette x Salvatore Ferragamo

Grazia Gazette: The Hamptons Edition—the first and only luxury fashion newspaper—will be distributed from Southampton to Montauk over Memorial Day Weekend, with additional issues to roll out throughout the summer.

A minimum of six issues will print between Memorial Day and Labor Day.

In alignment with GRAZIA USA‘s commitment to sustainability, Grazia Gazette: The Hamptons is 100% carbon neutral, with greener offset printing, no volatile organic compounds (VOCs), and no solvent in its press wash. It boasts blanket wash and coatings. What’s more, the ink is 40–60% vegetable-based, with no VOCs, heavy metals, or petroleum products. It is also fully biodegradable.