WindowsWear hosted Fashion Merchandising and Design students from Des Moines Area Community College (DMACC) for an immersive learning experience in New York City. During the session, WindowsWear CEO Jon Harari shared insights into how the company uses data-driven creativity to track global visual merchandising trends and turn them into actionable insights for brands. The session also highlighted the entrepreneurial journey of building a fashion intelligence platform in NYC and the key elements of successful brand storytelling in today’s digital landscape.
The group included professors Alecia Mintle and Ann Gadbury from the Fashion program and was organized by Banson. The experience offered students firsthand exposure to the intersection of creativity, analytics, and entrepreneurship—preparing them to think critically and strategically about the future of fashion.
