For Kate Spade’s Spring 2025 rollout, Visual Citi partnered with the brand to craft a series of custom in-store fixtures that seamlessly blend playful elegance with structured minimalism. The result: a refined merchandising environment that feels both artful and approachable.
Visual Citi fabricated a range of risers, pedestals, and sculptural platforms designed to complement Kate Spade’s fresh seasonal palette while supporting flexible, impactful product storytelling. Rich oak veneers and high-gloss lacquered finishes created a tactile and visual contrast, while concealed supports ensured that the clean, gallery-like presentation remained the focal point.
Tiered wood platforms introduced dimension and merchandising versatility, allowing product displays to feel dynamic and curated. Meanwhile, color-blocked plinths in a striking deep emerald served as a bold counterpoint to the warm, natural tones, infusing the space with a pop of seasonal energy.
Every detail was thoughtfully considered—from precision joinery and seamless edgework to finishes designed for long-term durability. The result is a bespoke fixture package that not only reflects Kate Spade’s joyful sophistication, but also delivers on functionality and craftsmanship at the highest level.
With this rollout, Visual Citi once again demonstrates its ability to transform retail spaces into branded environments that captivate and inspire.



