STIRIXIS Group – Retail Concept Strategy and Design

02/26/26

STIRIXIS Group operates at the intersection of strategy and design, focusing on the development and implementation of retail environments.

For more than 30 years, the company has been involved in retail concept development and store design projects across international markets. Its work includes strategic planning, spatial design, branding, and project delivery, supporting brands in the creation or evolution of their physical retail presence. To date, STIRIXIS Group reports having completed more than 900 projects in 29 countries.

The company’s portfolio includes collaborations with brands such as Samsung, Daikin, Playmobil, Hasbro, Mattel, Enel, KTM, and L’Oréal.

STIRIXIS Group works with retailers at different stages of development, including network expansion, new concept launches, and updates to existing store formats. Its approach combines strategic analysis, customer journey mapping, architectural design, and implementation.

STIRIXIS Group operates internationally through offices in Athens, Bucharest, Dubai, and London, supporting projects across multiple regions.

For more information visit https://stirixis.com/retail/

Reach out to us at advance@stirixis.com