Exciting Foot Locker and National Basketball Association (NBA) Collaboration Alert!
B_RD is thrilled to have partnered with Foot Locker UK to bring an unforgettable in-store activation to life for the NBA London Game 2026! We handled everything from creative concepting and design, to the intricate build, lighting, mannequin moments and installation, ensuring an immersive experience for basketball fans and customers.
It was an incredible opportunity to showcase our expertise and creativity, and we’re proud to have contributed to such a memorable event. Here’s to more exciting collaborations ahead!
Design, Production and Installation by B_RD