Unlock the next level of travel
4
0
4
0
The Capital One Cafe installed a premium in-cafe activation designed to immerse visitors in the world of Capital One Travel, highlighting our premium booking platform, exclusive airport lounges, and hotel collection. This experience transformed Capital One Cafes nation-wide into a travel-focused environment using a mix of digital and physical elements:
Striking Visual Presence: The activation featured impactful Facade Graphics that wrapped the exterior, catching the attention of passersby and immediately setting a premium, travel-oriented tone for the cafe.
In-Cafe Digital Hub Walls: The interior experience was anchored by Digital Hub Wall which showcased dynamic content. These walls prominently spotlighted the luxury and convenience of the Capital One Airport Lounges, as well as the benefits and curated offerings of the Capital One Travel booking experience. This served as a modern, information-rich point of engagement.
Interactive Photo Booth Pop-Up: An engaging Pop-Up Photo Booth was set up within the cafe to provide a memorable, interactive experience. The booth included a quiz designed to help customers discover their ideal travel destination, which then served as the backdrop for their photo.
Personalized Takeaway: To provide a lasting reminder of the premium travel benefits, the activation offered a practical and personalized souvenir: a Luggage Tag Takeaway. Visitors could customize their tags at an accompanying Personalization Stamping Station, creating a unique, branded memento that connected them directly to the idea of future travel with Capital One.
The combination of high-impact visuals, informative digital displays, interactive experiences, and a personalized takeaway created a comprehensive and cohesive brand moment, successfully showcasing Capital One's commitment to a superior travel experience.
Engaged Members:
×
![]()
×
Reason :