On Running – Fashion Island - Apparel FW25
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3.3K
Campaign
68
3.3K
Campaign
For the FW25 campaign, Duggal Visual Solutions produced a multi-layered window and in-store experience for On Running at Fashion Island. The centerpiece featured large-format SEG lightboxes, including double-sided hanging displays, paired with precision cut window vinyl drawing attention to their DryTec Apparel Line.
The environment was elevated with a custom single-sided monolith, bespoke flooring, and laminated surface treatments, creating a clean, high-performance aesthetic that mirrors the brand’s technical innovation. Duggal’s InnoLab team oversaw content testing, installation, removal of prior campaign elements, and full project management—ensuring a seamless seasonal refresh across On Running’s U.S. retail network.
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