FAO Schwarz NYC - Tonies Windows
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Our team brought Tonies’ colorful world to life right in the heart of Rockefeller Center, transforming FAO Schwarz’s iconic windows into an immersive brand moment.
From oversized 2D graphic panels to custom vinyl appliqués, we produced and installed each element with precision to ensure maximum visibility and durability in the NYC streetscape. The vibrant red backdrops, character cutouts, and playful messaging drew eyes—and smiles—all holiday season long.
Printed, fabricated, and installed in-house by Visual Citi.
Materials: UV direct-to-substrate prints, contour-cut PVC characters, high-adhesion window vinyls, and double-sided mounting for day & night display impact.
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