ABC Lebanon Fall Winter 2024
This project takes its inspiration from the breathtaking, untamed Western landscapes, capturing the natural cycle of life and renewal that defines the world around us. Imagine the vast outdoors as a canvas, ever-changing with the seasons, each shift painting a new scene of growth and rest.
We call this theme "Rebirth of the Wilderness." It's rooted in the life cycles that these landscapes witness year after year. To bring this alive, we're using natural materials like wood, stone, and recycled metals that tell their own stories of change and growth. These materials aren't just rough and rugged like the terrain they represent; they also reflect our commitment to caring for the environment. We've shaped these materials to echo the natural world, from rocky outcrops and forested areas to mountain vistas, seamlessly moving from one season to the next.
But this isn't just about setting a scene for our Fall/Winter collection. It's a deeper reflection on the cycles of nature—growth, decay, renewal—and how they mirror our own lives. We invite you to think about your connection to these cycles, to consider how you can live more harmoniously with the natural world. This is a celebration of nature's resilience and a call to each of us to be mindful stewards of the environment that sustains us all.