Volume Industries, Diesel Pop-Up, Los Angeles, March 2023

DIESEL x H Lorenzo

Diesel Contemporary Fashion Pop-Up Los Angeles, US Mar 2023

In a feat of creativity and efficiency, we collaborated with the talented team at Diesel to achieve this avant-garde fusion at the H Lorenzo Pop-Up project in just three days! Anchored by the dynamic corner storefront window, adorned with Diesel's signature red hue and sleek logo, this installation encapsulates the brand's essence. The exterior mirror logo, strategically cut and woven vinyl, adds a touch of modernity. At the same time, the interior undergoes a captivating transformation with the anamorphic "Diesel Successful Living" dripping from floor to ceiling, seamlessly wrapping fixtures. The meticulous attention to detail extends even to the space's top, skillfully cutting around lights for a sophisticated touch. Our extensive 1200 sqft vinyl takeover at H Lorenzo Men's on Sunset Blvd, West Hollywood, becomes a testament to Diesel's bold and innovative spirit. Every square foot is a true synergy of creativity and craftsmanship as Diesel redefines boundaries and inspires new ideas.

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