SK-II Shop-In-Shop
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Piddi Design worked with P&G to introduce SK-II’s new skincare concept to the North American market. The high-end Japanese brand was opening the second of two California stores in 2022, with more to come in 2023. Located at the Bloomingdale's in the South Coast Plaza mall — Piddi Design provided full-service fabrication from design production, graphics, logistics, installation and dismantle. Custom elements included the specialty lit backwall tester displays and counters. Distinctive material finishing required high-gloss custom painting on metal, wood and glass. Piddi Design also provided technical AV integration as well as the management and maintenance of visual content.