BOON Holiday 2022
These hand-crafted icebergs ranging from 1.5' to 9' tall were individually painted, flocked and glittered to create this one-of-a-kind Winter shopping experience. Each piece was unique, a nod to nature and the consumer as an individual. Shoppers are invited to explore the store moving through the icebergs, discovering product placed within carved out niches. The design was clean, simple yet still refined and luxurious in order to best represent the brand.