L'OREAL Beauty, Perfume & Skincare Interior New York, US Sep 2018

Tasked with developing a new concept flagship for L’Oreal Paris’s Colour Riche line, the Sargenti Design Department blended parisian style, backstage drama, and cutting edge technology. Traditional parquette flooring and wall molding was updated in dark hues with pops of high shine black and bright white lighting. Dichroic glass and LED lighting creates modern bursts of luminous colors.