Creating Pop-up areas/shops is a great way to promote a particular brand whether thats Homewares or Fashion.
This Pop-Up area focused on the Brand Rice by Rice and showcased colourful homewares/kitchen ware.
Oversized bird boxes were designed and constructed together with a grey corner 'shed' until to resemble a Spring Garden. To compete the area, grass effect vinyl was the floor covering for this area.
Creating VM concepts such as this, does not need a huge VM budget. It is quite surprising what can be achieved on a tight budget.