At Visual Citi, we bring luxury concepts to life with precision and creativity — including this holiday Pop‑Up for Christofle at Bloomingdale’s, the renowned French house celebrated for its exceptional dining pieces.
For the installation, our team engineered a custom wooden structure designed to resemble a Christmas tree built entirely from stacked gift boxes. Some faces were intentionally left open, creating depth, negative space, and the playful illusion of a tree made of presents — a perfect nod to the holiday season and Christofle tradition of gifting elegance.
The entire piece was finished in a distinctive yellow‑green tone, chosen to feel festive yet refined, complementing the brand’s luxury aesthetic. Every detail — from the precision‑cut wooden components to the clean, sculptural geometry — was crafted to highlight iconic Christofle tableware in a warm, celebratory environment.