Lululemon | Copenhagen: "Your Best Yet" Campaign Launch
B_RD | Amsterdam
Through training plans, community events, and the best-feeling performance wear in the world—the goal is simple: Your Best Yet.
Lululemon’s new window design brings a vivid pink rhythm to life, illuminating the pulse of the city. This time, it’s not just about displaying apparel—it’s about using the language of art to tell the story of the endless possibilities of “Your Best Yet."
The clash
of red and pink is a dialogue between strength and softness. Oversized fitness elements—like dumbbells and Kettlebells—are supersized within the windows.
Produced in our European workshop, the narrative transforms storefronts into high-energy showcases for Lululemon’s latest running collection.