Pandora Talisman at Macy's x B_RD
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This August, Pandora, the worlds largest jewellery retailer, took centre stage at Macy’s New York with the unveiling of their first-ever window display at the flagship store—an immersive introduction to their latest offering, the Pandora Talisman collection.
The striking installation, created by B_RD, captivated passersby with a bold product presentation framed by signature Pandora iconography. Most notably, the brand’s beloved puffy heart charm was reimagined at an impressive scale and set against a dynamic digital backdrop that brought motion and magic to the scene.
B_RD was proud to once again partner with Pandora, helping to bring this ambitious vision to life. Collaborating closely with the brand’s creative teams to deliver a window display that is not only visually stunning, but also deeply emblematic of the collection’s spirit: a celebration of heritage, identity, and self-expression.
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