Hello Bonita
Hello Bonita is a fashion brand project I developed as part of my capstone in the Visual Merchandising program at Conestoga College. This project encompassed the design of store windows, packaging, branding, an activation zone, a detailed floor plan, planograms, and both interior and exterior 3d views. Hello Bonita was honoured as the Best Capstone Project among Visual Merchandising graduates in 2025.
In the attached video, I provide an in-depth look at the design concept, customer profile research, and the inspiration behind this dynamic brand. I also give a comprehensive overview of the project’s scope and execution. The project was created using SketchUp, Lumion, Adobe Illustrator, and Photoshop.
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