AR Mirrors for Mugler
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Mugler has embraced the trend of blending real-life experiences and virtual content in a Mixed Reality with their AR Mirror by FFFACE.ME. To promote their new fragrance Angel Elixir, Mugler has created interactive XR installations in Paris, Berlin, and Munich, where the AR Mirror digitally applies the Angel Elixir effect on visitors in real-time. Users can capture their experience by recording and downloading a photo or video by tapping on the screen. AR Mirrors are poised to become a mainstream feature in offline retail for the fashion and beauty industries, as the technology is ready, the experience is user-friendly, and it adds measurable value to businesses.
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