Beth Cohen, Google Signage, Philadelphia, August 2020

Google Learning Center Split Flap

Google Software Signage Philadelphia, US Aug 2020

A particularly delightful, retro-facing centerpiece for the two-floor schoolhouse is the custom Split Flap Display by Oat Foundry that offers information and animation to visitors as they enter. “When you walk into the lobby, you may not immediately recognize what it is,” Freel says, “but every 10 to 15 minutes the split flap will move, creating a moment of pure excitement that brings smiles to visitors’ faces. Displays are normally used to convey a message, but the Split Flap adds an element of magic to information. It’s a signifier to visitors that this space differs from the norm.