Printemps.com will offer services for disabled clients, a broader range of sizes and a gender-neutral section.
PARIS — In a bid to stand out in a crowded e-commerce field, Printemps has adopted an inclusive approach to its new web site, which went live Thursday.
“It expresses strong convictions in terms of inclusivity, personalization, I would say ‘care’ — both when it comes to corporate responsibility and looking after our clients,” said Karen Vernet, e-commerce director for the department store.
https://wwd.com/business-news/retail/printemps-launches-new-luxury-fashion-website-printemps-com-inclusive-bent-1203537712/