Ciao New York City! Prada has transformed downtown Manhattan into a burst of bold color with its Banana Yellow Prada Balm Pop-Up, open now through August 31st at 82 Gansevoort Street.
The immersive installation brings Prada’s playful yet sophisticated spirit to life, wrapping the space in its signature banana yellow hue. Visitors are invited to step inside a vibrant world dedicated to Prada’s latest balm, where sleek design meets a pop-art sensibility. From floor to ceiling, the monochromatic setting offers an Instagram-ready backdrop that highlights the brand’s flair for creating fashion moments that are both cutting-edge and irresistibly fun.
Open daily from 12 PM to 7 PM, the pop-up gives guests a chance to explore Prada’s beauty innovation in a setting as stylish as it is unexpected. Perfectly situated in the Meatpacking District, the experience fuses New York’s energy with Prada’s Italian elegance, making it a can’t-miss stop for fashion and beauty lovers alike.
Catch it before it’s gone—Prada’s Banana Yellow Balm Pop-Up closes tomorrow.
