This spring, Michael Kors elevated the season of renewal with an immersive luxury experience set against the serene backdrop of Hangzhou’s iconic West Lake Scenic Area. In a sophisticated partnership with the elegant Sisan Hotel, the brand transformed a beloved destination into the ultimate urban retreat from April 25 to May 5.
Guests were invited to indulge their senses, choosing between two tailored escapes: sipping the exclusive MK Signature Cocktail while taking in sweeping views of mist-covered mountains and tranquil waters, or enjoying the MK Custom Breakfast Menu from the comfort and privacy of their rooms. Each moment was designed to reflect the brand’s signature blend of refinement and relaxation.
The heart of the experience unfolded in the hotel’s teahouse, where Michael Kors seamlessly wove laid-back glamour with the rich cultural heritage of Hangzhou. The space offered a curated showcase of the Jordi tote—this season’s must-have accessory—now available in fresh, vibrant hues that perfectly capture the spirit of sunny days ahead.
The celebration continued beyond the hotel grounds, as the Michael Kors Hangzhou store debuted a Jordi-inspired pop-up. Featuring thoughtful design and springtime touches, the pop-up served as both a tribute to the new collection and a dynamic shopping destination.
This experiential activation is just the beginning. The Jordi journey will travel to nine cities across China—including Shanghai, Xi’an, and Wuhan—bringing jet-set glamour to fashion enthusiasts nationwide. With this series of multisensory encounters, Michael Kors invites guests to rediscover the joy of travel, style, and spring.
Photos by Michael Kors LinkedIn
