Louis Vuitton Serves a Michelin-Starred Mediterranean Dream in Saint-Tropez

Louis Vuitton is expanding its signature luxury into the world of haute cuisine with an exceptional gastronomic experience in the heart of Saint-Tropez. Nestled within the iconic White 1921 Hotel on Place des Lices, the House presents “Arnaud Donckele & Maxime Frédéric at Louis Vuitton”—a refined culinary destination that has just earned its first Michelin Star.

🌿 A Mediterranean Masterpiece

Basking in the golden light of the Riviera, the restaurant offers a taste of the Mediterranean reimagined through the lens of neo-gastronomy, curated by two of France’s most acclaimed talents: Arnaud Donckele, the celebrated chef behind La Vague d’Or and Plénitude, and Maxime Frédéric, the visionary pâtissier behind Le Chocolat and Le Goûter at Louis Vuitton.

Together, they have crafted a menu that is as artful as it is seasonal—infused with the essence of the South of France and grounded in exceptional technique. Every dish is a tribute to local produce, sun-soaked flavors, and the elegant restraint that defines French culinary tradition.

🍽️ From Sunrise to Starlight

What sets this concept apart is its rhythm. Open from lunch through to afternoon tea and dinner, the restaurant flows seamlessly with the pace of a Saint-Tropez day. Whether enjoying a sun-dappled lunch on the terrace, a delicate pâtisserie in the mid-afternoon, or a candlelit dinner under the stars, each experience is designed to honor the Louis Vuitton art de vivre—a lifestyle rooted in timeless elegance and sensory delight.

✨ Where Savoir-Faire Meets Culinary Art

Much like Louis Vuitton’s ateliers, the restaurant champions precision, beauty, and craftsmanship. The setting, wrapped in Riviera charm, echoes the House’s design codes while allowing the food to shine. The presentation of each plate reflects the same obsession with detail as a Louis Vuitton trunk—only here, it’s edible.

This collaboration is more than a restaurant—it’s a stage for two masters to bring their creativity to life under the Maison’s storied name. It’s also a rare moment when fashion, food, and French heritage intertwine to create something truly unforgettable.

📍 A New Icon on Place des Lices

Located within the White 1921 Hotel, a discreet yet stylish property just steps from the Saint-Tropez market square, the restaurant embodies refined exclusivity. The recent Michelin recognition affirms its position not just as a luxury destination, but as a culinary landmark on the Côte d’Azur.


With this latest chapter, Louis Vuitton continues to elevate lifestyle into a form of artistry—proving that its legacy of innovation and refinement extends far beyond fashion. Whether through textiles or tasting menus, the Maison’s commitment to excellence remains stitched into every detail.

Photos by Louis Vuitton

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