We sourced an empty retail unit on Piccadilly which was transformed into a vibrant pop-up for Starbucks. This activation allowed Londoners to sample Starbucks' new summer drinks range, including four new cold foam flavours. The pop-up featured intera...We sourced an empty retail unit on Piccadilly which was transformed into a vibrant pop-up for Starbucks. This activation allowed Londoners to sample Starbucks' new summer drinks range, including four new cold foam flavours. The pop-up featured interactive elements like drink selfie printing and a Glambot-style photo shoot, showcasing how short-term retail spaces can be used for product launches and brand engagement activities.See More