Cinq à Sept Prairie Installation at 5th Floor – New York, US

A Dreamlike Fall 2025 Fashion Interior
Produced by SPACENY

This October 2025, the 5th floor of a New York luxury retailer has been reimagined into a romantic prairie landscape, celebrating the spirit of Cinq à Sept’s Fall 2025 campaign. Blending rustic charm with contemporary fashion, the installation brings the campaign’s cinematic countryside narrative to life—right in the heart of the city.

A Prairie Dreamland in Midtown

Guests are transported into a whimsical meadow scene upon entering the aisle: weathered wooden fencing, dried wild grasses, and softly textured earth tones form a serene foundation for the display. Mannequins dressed in Cinq à Sept’s latest collection—flowing floral gowns, embroidered denim dresses, tailored outerwear—stand poised amidst golden prairie grass, evoking effortless elegance against nature’s raw beauty.

The worn timber entry arch, reminiscent of a countryside gate, welcomes visitors into the installation. Above, delicate floating sculptures nod to open skies and drifting clouds, adding a touch of surreal artistry that enhances the narrative.

Fashion Meets Nature

Each garment is styled to complement the rural setting—rich denim blues, soft blush florals, earth-toned layers—reflecting the brand’s balance of feminine refinement and relaxed sophistication. The prairie-inspired environment brings out the collection’s subtle movement and texture, allowing shoppers and guests to experience the clothing in a story-driven setting rather than a simple retail display.

Crafted by SPACENY

The installation was fully produced by SPACENY, who transformed the 5th floor into a pastoral vignette with remarkable attention to detail—custom wood fixtures, natural foliage sourcing, and precise visual storytelling. Their craftsmanship and spatial design echo the mood of Cinq à Sept’s Fall 2025 campaign, making the experience feel both immersive and editorial.

An Urban Countryside Escape

More than just a seasonal display, this installation offers a peaceful pause inside the bustling city—where fashion, nature, and narrative blend seamlessly. Cinq à Sept invites visitors to linger, dream, and step into a modern prairie romance.

Photos by Space NY