Cartier Unveils Digital Platform: Cartier Care

The consumer facing digital platform that will enhance the french jeweler’s client experience by providing a new streamlined level of access through a secure online portal.

Cartier has unveiled “Cartier Care,” a consumer-facing digital platform that aims to enhance the French jeweler’s client experience by providing a new streamlined level of access through a secure online portal.

The worldwide program launched Nov. 12 and customers now can register their Cartier timepieces, granting them unique access to personalized services, such as in-store services related to maintenance — like invitations for function checks, typically done three to five years post purchase — or tailor-made care recommendations based on the client’s personal Cartier collection.

Cartier Unveils Digital Platform: Cartier Care

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