Calzedonia has brought its signature Italian flair to SoHo with the debut of the Tights Bar on Spring Street, New York—an immersive retail concept produced by Pardgroup that blends fashion, lifestyle, and café culture into one seamless experience.
Upon entering, customers are welcomed by a chic, café-style counter wrapped in satin-finish metallic curves, where espresso machines, stools, and seasonal floral accents set an atmosphere that feels more like a boutique coffee bar than a hosiery store. Behind the counter, a backdrop of glossy terracotta tiles and the glowing script “The Tights Bar” frames a playful display of mannequin legs, each showcasing Calzedonia’s most-loved styles—from sheer to lace, thermal to shimmer.
The store layout reimagines the shopping experience, turning tights into a tactile, curated journey. Wall-mounted displays are categorized by finishes such as “Mocha Mousse Effect,” “Sheer Look Thermal,” “Sheer Tights,” and “Lace Tight,” with each section artfully styled in warm neutral tones to mirror skin shades and textile textures. Transparent drawers and shelving units keep the product assortment organized yet visible, maintaining a boutique feel while encouraging discovery.
Large-scale imagery of models in Calzedonia’s latest collection adorns the walls, reinforcing the brand’s vision of elegance, body confidence, and everyday glamour. Natural light floods the space through the front windows, highlighting the soft wood flooring, minimalist fixtures, and inviting café-style seating, making it a place to linger rather than just shop.
With this innovative concept, Calzedonia transforms hosiery into a lifestyle moment—where fashion meets ritual, coffee meets craftsmanship, and tights are treated as personal luxuries. Pardgroup’s production brings this vision to life with meticulous detail, material harmony, and an inviting atmosphere fit for New York’s trendsetting Spring Street.
