Today’s fashion brands are increasingly recognizing the importance of creating immersive and welcoming experiences that extend beyond the collection. From personalized in-store interactions to engaging online platforms, hospitality has become a powerful force for fostering brand loyalty. Brands are strategically embracing hospitality to curate memorable and meaningful interactions. As we navigate an era characterized by experiential retail, the embrace of hospitality stands as a testament to the industry’s commitment to forging emotional connections that endure beyond fleeting trends.
Each year WindowsWear takes a moment to celebrate the best projects from the world’s top brands. We focus on creativity, design, technical innovation, and consider the impact of every project within each category. With so many wonderful projects, WindowsWear is proud to announce this year’s nominees which include Acqua di Parma, Coach, Diptyque, Dolce & Gabbana, Kith, L’Oréal, Lacoste, Longchamp, and Saint Laurent.
Each year @WindowsWear takes a moment to celebrate the best projects from the world’s top brands. Vote now for your favorite brand at www.windowswear.com/awards. Winners will be announced on February 3, 2026 at the WindowsWear Awards in New York City!








