On Tuesday, February 3, 2026, the WindowsWear Awards 2026 celebrated the most outstanding projects from the world’s top brands. More than 500 guests gathered in New York City to honor the year’s best work in visual merchandising, retail design, and brand experience — a one-of-a-kind night at the start of New York Fashion Week.
See the images of the attendees at the Black Carpet →
The 2026 Winners
Congratulations to this year’s winners
- Printemps·Best Interior
- Michael Kors x Galeries Lafayette·Best Pop-Up
- Pandora·Best AR/VR
- Tory Burch·Best Packaging
- H&M·Best Special Event
- Coach·Best Hospitality
- Prada·Best Email Marketing
- Sephora·Best Brand Strategy
- LEGO·Best Digital Experience
- Microsoft·Best Gamification
- Burberry x Bloomingdale’s·Best Heritage
- Valentino·Best Set Design
- Longchamp·Best Use of Color
- Chanel·Best Use of Light
- Dior·Sustainability
- Kleinfeld·Best Mannequin
- Coach·Best Prop
- Ralph Lauren·Best Holiday Window
- Louis Vuitton·Best Window Display
- Saks Fifth Avenue·Best Icon
- Rodeo Drive·Best Neighborhood Installation
- Christian Louboutin x Maison Margiela·Best Collaboration
- Macy’s·Best Interactive Experience
- Gap·Best Social Media Campaign
- Swarovski·Best Exhibits/Installations
- Loewe·Most Liked on Social Media
- Hermès·Simon Doonan Award
Best Interior 
Printemps
Best Pop-Up 
Michael Kors at Galeries Lafayette
Best Exhibit / Installation 
Swarovski
Best AR / VR Experience 
Pandora
Best Packaging 
Tory Burch
Best Window Display 
Louis Vuitton
Best Holiday Window Display 
Ralph Lauren
Icon 
Saks Fifth Avenue
Best Prop 
Coach
Best Mannequin 
Kleinfeld
Best Collaboration 
Christian Louboutin x Maison Margiela
Best Use of Color 
Longchamp
Sustainability 
Dior
Best Interactive Experience 
Macy’s
Best Neighborhood Installation 
Rodeo Drive
Best Use of Light 
Chanel
Heritage 
Burberry at Bloomingdale’s
Best Digital Experience 
LEGO
Gamification 
Microsoft
Set Design 
Valentino
Hospitality 
Coach
Email Marketing Campaign 
Prada
Social Media Campaign 
Gap
Brand Strategy 
Sephora
Special Event 
H&M
Most Liked on Social Media 
Loewe
Simon Doonan Award 
Hermès