Jacques Vignault, Creative Director, Kleinfeld Answers: What Does Creativity Mean To You? In Honor of the 2024 WindowsWear Awards

In celebration the 2024 WindowsWear Awards, we asked 80 diverse creatives to delve into the genesis of their imaginative journeys. Creativity, at its core, is the capacity to conceive original and valuable ideas, transcending established boundaries and thinking out of the box.

What does creativity mean to you?

Creativity is exploring…

What is your first memory of being creative?

Toddler’s play

How do you approach creativity every day?

Always with “what if…?”

Where do you find your creativity?

Absolutely everywhere

What advice would you give to someone looking to cultivate their creativity?

Give it all

– Jacques Vignault, Creative Director, Kleinfeld