University of Nebraska-Lincoln February 2013 Trend Report

Student Assignments


Author: Meghan Scanlon
Professor: Shubhapriya Bennur
sbennur2@unl.edu

A student at University of Nebraska-Lincoln, Meghan Scanlon, prepared a report using WindowsWear PRO content to analyze display and style trends for February 2013. This was an assignment for Assistant Professor Shubha Bennur's Trend Analysis Class.


Here are the key takeaways. Download the report for full details:

Mannequin Trends
• There are 129 stores accounted for in this category.
• The top three mannequin styles used in window displays for February were stylized mannequins, headless mannequins, and mannequins with wigs.
• There were no ethnic mannequins used within the width of the data on WindowsWear Pro.

Color Style Trends
• There are 129 stores accounted for in this category
• The most used colors for February window displays were blue and black.
• The other colors (pink, green, red, orange, brown, and white) were used almost equally throughout.

Window Inspiration / Design Trends
• There are 129 stores accounted for in this category.
• The top three sources of inspiration for February display windows were: Nature, Animals, and Furniture.
• The other sources of inspiration were specifically used at only one store.
• Other sources include: pictures, balloons, neon lights, luggage, and paper.


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