New York City Department Store Visual Trends

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The latest visual trends of New York City fashion window displays from June 2015.



MACY'S
The "American Icons: A celebration of the people, places, and things we love" installation features an explosion of patriotic red, white, and blue along side historical American figures like President George Washington in a 3D wooden cut-out and over 30 presidential busts made of a marbled wood finish. Mannequins wear iconic American designers Calvin Klein, Ralph Lauren, INC, and Tommy Hilfiger.

LORD AND TAYLOR
"Suddenly Summer" is a celebration of Menswear just in time for Fathers Day on June 21, 2015. Mannequins stand in front of beautiful photos of 1970s Art Deco buildings on Deco Drive in Miami Beach. An explosion of pastel hues, tropical palm trees, and vacation motifs abound.



SAKS FIFTH AVENUE
Inspired by Pitti Uomo, the most illustrious International Menswear Tradeshow held in Florence Italy, Saks Fifth Ave's windows highlight twelve of its street style influencers such as Nick Wooster, Filippo Fiora, and Matthew Zorpa. This Sartorial DNA series also features exclusive illustrations from Japanese artist Yooco Tanimoto who is a regular fixture at Pitti Uomo. Her book "Pitti People" has become something of an industry handbook for Mens style and fashion personalities.

"Images credit : saksfifthavenue.com"

UNIQLO
The Shochiku Kabuki and UNIQLO project evolved out of a desire to share a traditional Japanese art form and present it to the world through clothing as a form of international pop culture. The Kabuki theatre originated during the Edo period in the 16th century in Japan and featured drums, dance, face painting, and ornate masks presented in a dramatic fashion. It is still popular entertainment to this day.



"Image credit : uniqlo.com"

VALENTINO
Creative Directors Maria Grazia Chiuri & Pier Paolo Piccioli have collaborated with italian pop artist Giosetta Fioroni to create a romantic red heart inspired pre-fall collection. Soft fluorescent cursive lights read "Your eyes are the eyes of a woman in love" for the special edition L'Amour collection by Giosetta Fioroni.



DOLCE AND GABBANA
The latest Pre-Fall collection is inspired by the intricate blue and white ceramic tiles of Sicily: The Maiolica. Blue and white paint the bags, shoes, dresses of this collection with a strong Italian spirit that evokes the Mediterranean elegance typical of Dolce & Gabbana.



PRADA
This window design concept by Martino Gamper in collaboration with Prada pays homage to the humble "corner shop". The design draws its inspiration from perspective, fragments and contrasts between natural materials. Wood grains on the walls and floor are angled to emphasize the perspective and make the space look tighter. Images of landscape include mountains and forests are mounted in thin vertical strips at the back of each niche, aligned parallel to the glass window in front.



LOUIS VUITTON
‘SERIES 2' continues on from the groundbreaking triptych 'SERIES 1' in this Spring Summer 2015 collection. More than a sequel, 'SERIES 2' is an echo of 'SERIES 1', the first groundbreaking campaign initiated by Nicolas Ghesquière for the Maison Louis Vuitton which recently won the British Fashion Award for best advertising campaign. The idea behind the campaign is that fashion is all about what each individual brings to it, the designer, the wearer or the artisan. Each has their own personal interpretation, each enriching the story.



CHANEL
The spring/summer 2015 collection transports us to a typical Parisian Boulevard where exuberant psychedelic splotches of water color shade everything from coat linings to boots. Tweed pants suits accessorized by vibrant neck ties interfuse masculine and feminine constructs. The whole collection is a play on proportions, layering and transparency. The collections accessories add whimsical, humorous to its message of Freedom and Feminism, clutches are stamped with messages like "Feministe mais Feminine" and "Make Fashion Not War"



DIOR
Creative director Raf Simons has created a spring/summer 2015 ready to wear collection inspired by history and the future. A play on old tradition and new, 18th century motifs and space new age. The collection manages to combine French royal court with the uniforms of pilots and astronauts under the guise of florals, frocks, and sharp lines. The round almost dome shaped window and fluorescent sunburst lighting enhance the futuristic approach mirrored in the collection.



FENDI
Fendi’s “Traces of Palazzo Della Civiltà Italiana” features the signature architecture of the Palazzo of the same name in Rome. As of 2015, Fendi has relocated its headquarters to the Palazzo Della Civiltà Italiana for the next 15 years and is paying homage to the classic Roman architecture in this window display.



BARNEYS NY
Barneys NY has teamed up with the Arts Production Fund which aims to bring art to wide audiences through public art commissions, to honor the work of 87 year old NYC portrait artist Alex Katz. The portrait mural occupies the entire Madison Ave window space and at 8x60 feet is one of the largest works of Katz's career. It features portraits of 18 women in black and white including Yvonne Force Villarreal, Doreen Remen, and Casey Fremont (all from Arts Production Fund), Ada Katz (his longtime wife and muse), and Elizabeth McAvoy. In addition to the mural, Alex Katz has created a collection of limited edition home goods, notebooks, and prints. Barneys NY will donate 25% of all retail sales from the Alex Katz collection in support of the Arts Production Fund.



"Images credit : wwd.com"

BERGDORF GOODMAN
Artist and Instagram sensation Donald Robertson aka "Drawberson" is featured in this colorful celebration of fashion themed art. Fun, vibrant, and playful homages to major designers abound using everyday objects and recycled materials. According to Donald Robertson himself: “My new installation I just finished in both the Men’s and Women’s windows is entitled #donaldartbombsbergdorfs. It is an homage to Bergdorf’s own (Windows Creative Director) David Hoey. I totally knocked off his over the top “cram slam style”. The only difference is I used my recycling – I live in Suburbia with my wife and five kids, and we make a lot of garbage! I had warned (Creative Director of BG) Linda Fargo this was my idea when she first tapped me to work with them. 200 pizza boxes later it’s up! What a thrill!”





"Images credit : bergdorfgoodman.com"

BLOOMINGDALES
Bloomingdales has decorated its Lexington Avenue windows to celebrate the grand opening of the Whitney Museum at its new location at 99 Gansevoort Street in Tribeca. Displays include architectural photographs by italian photographer Mario Anelli, depicting the Whitney through it's various stages of construction. The New Whitney Museum will feature 50,000 square feet of indoor galleries and 13,000 square feet of outdoor exhibition space.




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