Crocs NYC Winter 2025 installation
Crocs NYC Winter 2025 installation
We fabricated a high-impact interior mural that merges illustration, dimensional texture, and illuminated signage, bringing the energy of New York City directly into the retail environment.
Technical highlights:
• Multi-layer CNC-routed panels for dimensional depth
• High-resolution direct UV printing for vibrant, durable color
• Individually applied dimensional elements to create tactile surface variation
• Integrated LED neon-style signage for brand emphasis and nighttime visibility
• Precision panel alignment engineered for seamless wall integration
• Durable substrates and coatings designed for high-traffic retail interiors
Fabricated and installed in-house, this piece transforms a wall into a fully immersive brand moment—blending storytelling, texture, and light into a single focal point.
Concept, fabrication, and installation by Visual Citi.
Specialists & Collaborators