Wilson Tennis Club
We partnered with Wilson Australia to serve up a Tennis 360 takeover at Emporium Melbourne, bringing the brand’s legacy to life in a court-inspired city-centre experience.
Guests explored an archive wall of iconic racquets and players, struck poses at curated photo moments, or stepped into our AI-powered interactive screen for three dynamic tennis positions with digital and printed keepsakes.
The activation also featured a Wilson-branded claw machine, photo booths, and major prizes to smash for - including signed racquets, autographed balls, pickleball paddles, sportswear, and accessories.